SiteSell Blog

The Importance of Humor In Business, In Life
Act with integrity, care about the quality of your work, care about others, overdeliver, be customer-focused in your business, etc. And if you're having fun with people at the same time, you feel better, people like you and good things happen.

How To Recognize a Poor Affiliate Marketing Program
As an affiliate marketer, you include recommendations and referrals to your loyal readers as part of your service and content. Know the 8 factors of poor affiliate marketing programs, that put your e-business at serious risk.

12 Factors Define a Good Affiliate Marketing Program
You've found a potential affiliate marketing program to join. How do you know if they are a quality merchant-partner, a so-so company or even a scam-artist? Our 12 criteria help you to distinguish a good program from a poor one.

Affiliate Marketing - The Art of PREselling
Affiliate marketing requires a solid understanding of the concept of PREselling as well as knowledge about a merchant's products. These two skills will put you on the road to high conversions.

Is Ken Really Anti-Blogging?
Many bloggers think that Ken is anti-blogging, probably because of SiteSell's "Blog Or Build" web page. He's not. It makes no sense to be so fiercely for or against a format, which in the end is all that blogging is... a site that is formatted chronologically.

The Value Of Passionate Case Studies Versus Vague Testimonials
Case studies by satisfied customers, regularly updated, bring much better value to you and your prospects than sensational, vague testimonials.

Affiliate Marketing - A Low-Maintenance Income Stream
Affiliate marketing is one of the easiest ways to get your feet wet in e-business. No need to own a product or offer a service. No worries about storage, shipping or payment processing. But, like any "real" business, effort and passion are essential ingredients for long-term success. "Get-rich-quick" schemes don't work. Learn about the 3 critical factors for successful affiliate marketing.

The Twitter-Spammer, The NY Cab Driver, And You
Evaluating models for making money online is very much the same as weighing ways to make money offline. Somehow, we haven't quite wrapped our minds around the fact that the principles are the same, even if the environment is different.

Traffic Generation - Getting Traffic to Your Site Is Not Rocket Science
Free, targeted traffic is your site's lifeblood. The closer you meet the search engine's expectations for both on-page and off-page criteria, the better your page will rank, the more traffic and the more customers you will get. Always keep in mind to please both search engines and your human visitors... and watch your traffic snowball grow.

Keyword Research - Become the Architect for Your Site's Success
The most common reason for failure in the online business world is failing to spend the necessary time on keyword research to make the right niche decision. Take your time to build a complete site content blueprint... and become the architect of your site's success.